Honrando El Sacrificio, Construyendo El Futuro
Ernesto Soltero - CEO
¡Ponte Las Pilas! 💪
THE SPARK In an America where Latinos make up a significant portion of the workforce, we saw something missing - representation. Despite our community's massive contribution to building this nation, there wasn't a single workwear brand that truly celebrated our culture, resilience, and stories. That's why Pilas Clothing Co. was born - para la raza, de la raza.
OUR MISSION - We're more than just a clothing brand; we're a unifying force, a beacon for our community. Every piece we create tells a story - your story, our story, la historia de nuestra gente. We're here to amplify the voices of the Latino workforce - the builders, dreamers, and hard workers who wake up every day ready to push forward, no matter what.
HONORING OUR LEGACY Every stitch in our clothing honors the sacrifice of those who came before us - our parents, our abuelos, the dreamers who crossed borders and broke barriers so we could have better opportunities. We celebrate those who continue this legacy today - the ones who wake up before dawn, who work multiple jobs, who push through exhaustion to provide for their families. Your sacrifice doesn't go unnoticed. Your stories are our inspiration.
OUR MISSION We create culturally inspired apparel that honors the struggles, celebrates the resilience, and amplifies the stories of working-class Latinos in the U.S. Through our designs, we're building a platform where our community's experiences aren't just acknowledged - they're celebrated.
WHY WE DO IT Because every time you put on one of our shirts, you're wearing more than just clothing - you're wearing your heritage, your pride, and your story. From construction sites to healthcare facilities, from restaurants to farms, our community keeps this country moving forward. We aim to uplift our community by sharing these stories, creating a movement that inspires pride and unity.
OUR VALUES:
THE PRODUCTS Each piece in our collection is designed with purpose: • The Luchador Collection: Celebrating the daily fight and triumph • Safety Gear: Meeting jobsite standards while keeping our style • Everyday Wear: Comfortable, durable, and proudly Latino MADE FOR LA RAZA TRABAJADORA Whether you're on the construction site, in the kitchen, or healing others in healthcare, our gear is made for those who put in the work. We understand because we're part of the same community. Each design carries symbols of our strength - from water gallons to monarch butterflies to luchador masks - representing the migration, resilience, and fighting spirit of our people. JOIN THE MOVEMENT When you wear Pilas Clothing Co., you're not just wearing a brand - you're carrying forward the legacy of every Latino worker who came before us, and inspiring those who will come after. Together, we're creating something bigger than clothing - we're creating a movement of pride, unity, and representation.
¡Juntos Somos Más Fuertes! 💪🇲🇽🇺🇸